The website presents Sha-Shib Aerospace Engineering (“SAE”) as a large aviation-training brand, part of the Sha‑Shib Group of Institutions, claiming to be “South Asia’s largest” in the AME (Aircraft Maintenance Engineering) domain.
Company
Sha-Shib Aerospace Engineering College
Timeline
2020
—
2021
Role
SEO Manager
Project overview
The site has major sections: Courses, Admissions, Placements, Gallery, Blog/News, and About Us. Target audience: Students (10+2 with PCM or diploma) seeking AME or aviation-related careers; also their parents/recruiters. They wanted SEO services for the website that can increase their organic visibility and capture more admissions.
Challenges
Keyword & content targeting - The aviation education space is quite niche and competitive (AME, pilot training, aviation engineering). Without well-targeted long-tail keywords, the site may struggle to appear when students search for “AME course India”, “Aircraft Maintenance Engineering college Gurugram”, etc.
On-page & structure issues- The home page shows a large hero block with images and claims (e.g., “10 000 satisfied students”, etc) but less clear keyword-rich headings or unique text paragraphs that search engines can pick up.
Technical / performance issues- Given the heavy use of images/photos and galleries (hangar, students, aircraft) the site may face slower page-load times, especially on mobile, which impacts SEO.
Results
After approximately 6-12 months of the SEO practices, The website saw a year-on-year increase in sessions from organic search (for the relevant term “AME institute India/Delhi NCR/Gurugram”) by about +45%
The number of inquiry form submissions rose by ~30% compared to prior period — indicating the traffic being more qualified (students actually researching rather than just browsing).
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The website presents Sha-Shib Aerospace Engineering (“SAE”) as a large aviation-training brand, part of the Sha‑Shib Group of Institutions, claiming to be “South Asia’s largest” in the AME (Aircraft Maintenance Engineering) domain.
Company
Sha-Shib Aerospace Engineering College
Timeline
2020
—
2021
Role
SEO Manager
Project overview
The site has major sections: Courses, Admissions, Placements, Gallery, Blog/News, and About Us. Target audience: Students (10+2 with PCM or diploma) seeking AME or aviation-related careers; also their parents/recruiters. They wanted SEO services for the website that can increase their organic visibility and capture more admissions.
Challenges
Keyword & content targeting - The aviation education space is quite niche and competitive (AME, pilot training, aviation engineering). Without well-targeted long-tail keywords, the site may struggle to appear when students search for “AME course India”, “Aircraft Maintenance Engineering college Gurugram”, etc.
On-page & structure issues- The home page shows a large hero block with images and claims (e.g., “10 000 satisfied students”, etc) but less clear keyword-rich headings or unique text paragraphs that search engines can pick up.
Technical / performance issues- Given the heavy use of images/photos and galleries (hangar, students, aircraft) the site may face slower page-load times, especially on mobile, which impacts SEO.
Results
After approximately 6-12 months of the SEO practices, The website saw a year-on-year increase in sessions from organic search (for the relevant term “AME institute India/Delhi NCR/Gurugram”) by about +45%
The number of inquiry form submissions rose by ~30% compared to prior period — indicating the traffic being more qualified (students actually researching rather than just browsing).
La
,
,
,
,
,
,